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National Farmers Market Week:
Deadline Nears to Select America’s Favorite Farmers Markets
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| CONTACT: |
| Jennifer Morrill: 301-792-6238 (cell), jmorrill@farmland.org |
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| Washington, D.C., August 2, 2009 —“On Sunday August 8th at midnight, online voting closes in American Farmland Trust’s (AFT) America’s Favorite Farmers Markets Contest,” says Jane Kirchner, AFT’s senior director of marketing. “With more than 700 markets participating and over 22,000 votes cast since June, this contest has shown how much people love to connect with their local farmers, and how consumers have a real loyalty to the markets in their communities.”
Coinciding with the last week of voting in AFT’s contest, the U.S. Department of Agriculture is celebrating National Farmers Market Week from August 2-8 and encouraging consumers to visit their local markets. It should be easier for consumers to find a market, too: farmers markets are becoming more prevalent with nearly five percent more markets this year than last.
Farmers markets customers are encouraged to vote at www.farmland.org/vote, and to tell their friends about the contest. Customers can vote for more than one market, but only may cast one vote per market. And you can track the “leader board” online which continuously updates the top 20 markets in each size category.
American Farmland Trust designed the promotion to celebrate farmers markets and to help draw the connection between the necessity of farm and ranch land and the availability of fresh, local food. In addition, farmers markets can provide community economic development opportunities and help farms stay economically viable. The economic health of farm operations is one key to protect farm and ranch land—since economic stress often causes farmers to exit the industry.
Secretary of Agriculture Tom Vilsack echoed those sentiments in his comments on National Farmers Market Week: "One of the Obama Administration's top priorities is to make sure that all Americans—especially children—have access to fresh, nutritious food, and USDA's ongoing support of farmers markets is important to reaching that goal. At the same time, farmers markets help support small family farms, help revitalize rural communities, and often promote sustainable agricultural practices."
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American Farmland Trust is the nation’s leading conservation organization dedicated to saving America’s farm and ranch land, promoting environmentally sound farming practices and supporting a sustainable future for farms. Since its founding in 1980 by a group of farmers and citizens concerned about the rapid loss of farmland to development, AFT has helped save millions of acres of farmland from development and led the way for the adoption of conservation practices on millions more.
AFT’s national office is located in Washington, DC. Phone: 202-331-7300. For more information, visit www.farmland.org.
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| © Copyright 2011 American Farmland Trust. All rights reserved. |
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